We all have seen it and know it. But what are really those unsightly white flakes that annoyingly cover our collar? Dry scalp or dandruff?

Let's start from the beginning: Under normal conditions, the scalp is exfoliated every 20-30 days. Factors such as heredity, hormonal disorders, stress, use of low quality shampoos or conditioners, or the excessive use of styling products can affect the skin's natural flora, resulting in a much faster exfoliation of the scalp. What can we do?

The first step in treating this problem is a correct diagnosis... and this is when the most usual mistake is made.

The majority of people who suffer from dandruff actually have dry scalp. Dry scalp can appear in any age and season, and usually indications are: increased exfoliation (known as flakes), red spots and itching on the scalp.

Dandruff, on the other hand, is also one of the most common problems faced by over 20% of women and over 30% of men. It is a chronic disease of the skin of the head. Dandruff is the detachment of dead keranocytes from the head's skin through exfoliation. Dandruff is not just an aesthetic problem, as it is often accompanied by severe itching and irritation.

The similarity in symptoms often leads to the wrong ineffective treatment. There are, however, some differences in these two conditions that are also visible to the eye: for example, dandruff flakes are bigger and more oily, while those of dry scalp are thinner.

Is there a solution?

There is, and it is a natural, effective and holistic one! APIVITA is updating its already successful specialized compositions with unique innovations and it has enriched its natural line of shampoos against dry scalp and dandruff with a new, unique pre-shampoo oil "DANDRUFF RELIEF OIL" with celery, propolis & 4 essential oils for the most severe and persistent cases, offering immediate relief while reducing intense irritation! Massaging with oils has beneficial properties for both the scalp and the hair. The oils moisturize the scalp, reducing dryness and flakes, while massaging stimulates microcirculation, allowing the hair follicles to absorb the necessary nutrients for healthy growth.

The other two shampoos in this product line boost an updated composition, so you can choose the one that meets your needs.

The basic ingredients in this line are celery, white willow and propolis. Celery moisturizes the scalp, reduces exfoliation relating to skin dryness and oily dandruff. It relieves itching, irritation and redness as it significantly reduces the metabolism of the Malssezia furfur microorganism, which is related to the appearance of dandruff. We use natural salicylic acid from white willow bark, which helps exfoliation and has an antibacterial effect. At the same time, the antibacterial propolis extract has a targeted effect against the malassezia furfur microorganism.

Extra ΤIPS

At APIVITA we believe that hair health requires a holistic approach, which includes small changes in our daily life. Healthy and beautiful hair do not require a miracle! We can keep our hair healthy by following these simple tips:

• Limit as much as possible the exposure to chemical factors which may dry the scalp and cause irritation.

• Avoid scratching your head, as it may injure the scalp and make it vulnerable to infections.

• Drink plenty of water and have a balanced diet, rich in zinc, omega-3 fatty acids and vitamins B and E. Do not forget to eat fruits and vegetables on a daily basis! 

• Reduce your everyday stress. Exercising, walking, contact with nature, deep breaths or whatever else makes us happy always helps our inner balance and has a positive effect on the way we look!