The EXPRESS BEAUTY line, inspired by the Mediterranean diet, offers a full Mediterranean beauty food menu with 21 monodose masks & scrubs with fresh ingredients from the Mediterranean land.

In 2019, APIVITA presented one more innovation in the pharmacy, the EXPRESS BEAUTY tissue masks with ingredients from the Mediterranean diet. Single use tissue masks, infused with super- active serums of Mediterranean ingredients, they adhere tightly to your face like a “second skin”, maximizing the transportation of their precious active ingredients into the skin.

Now, APIVITA invites you to try the NEW EXPRESS BEAUTY tissue mask with mastic for Firming & Lifting effect, which will unveil your natural beauty.

Mastic is a natural, aromatic resin. It is extracted from the mastic tree, a shrub that primarily grows in the Mediterranean. However only the variety that is grown on the Greek island of Chios produces mastic “teardrops”. Mastic has been used since antiquity as natural chewing gum for fresh breath, but also to treat various ailments and to care for the face and body. It is a protected species and was recently recognized by the European Medicines Agency as an official medicinal product for digestive problems and the healing of skin wounds.

Other than the healing effect that it has on skin, mastic enhances collagen and elastin production and provides a lifting effect for a plumper and firmer-looking skin.

NEW EXPRESS BEAUTY Tissue Face Mask with Mastic for Firming & Lifting effect- 97% natural origin ingredients

The NEW EXPRESS BEAUTY tissue mask with mastic is a 100% biodegradable translucent biocellulose gel mask, from naturally derived cellulose from coconut fibres. It comprises of 97% natural origin ingredients and is infused with serum that is rich in Mediterranean ingredients: mastic, wheat proteins, chicory.

  • Enhances skin elasticity while firming and lifting the look of the skin, with mastic
  • Soothes, softens and conditions the skin with wheat proteins
  • Offers a plumper, youthful complexion, with chicory extract
  • It is dermatologically tested
  • It is ideal for mature skin and is suitable for all skin types

The Express Beauty line includes also the following Tissue Face Masks: