APIVITA, “greener” than ever, presents a whole new range of SILICONE FREE HAIR MASKS! Having the most effective hair treatment as its main goal, APIVITA presents the renewed and revamped SILICONE FREE HAIR MASKS range, which promises to offer your hair shine, nourishment, moisture and vividness!

Thanks to our 36-year expertise and a challenging 3 years of hard work in the Research & Development department, Silicone was successfully removed from our hair care formulas, while naturalness and effectiveness of our products were maximized! With up to 97% natural ingredients, and packed with organic extracts, essential oils, Greek thyme honey, vitamins, and the Bio Cotton Protection System, an exclusive APIVITA innovation, the new HAIR MASKS are designed to bring out the beauty in your hair, offering:

- Health & Vitality with antioxidant and revitalizing properties
- Moisture, Softness & Elasticity, reduced hair breakage and  protection from split ends
- Protection from damage caused by environmental factors
- Discipline, superior anti-static effect, easier styling

The new HAIR MASKS are Dermatologically Tested, enriched with Bio Cotton Protection System, and FREE of PARABENS, SILICONE, PETROLATUM, PROPYLENE GLYCOL, BUTYLENE GLYCOL, PEG, PHTHALATES, POLYCYCLIC MASKS, NITROMASKS, PHENOXYETHANOL.  

 

What is the BIO COTTON PROTECTION SYSTEM?

APIVITA has developed a natural complex found in the entire hair care range. The BIO COTTON PROTECTION SYSTEM acts as a shield protecting the damaged hair fiber while gradually restoring it. Furthermore it strengthens the hair and protects against split ends and breakage, while improving its texture, hydration levels, brightness & softness. The complex consists of 3 ingredients:

Cotton bloom extract – Protection
It protects and strenghtens the hair, while lessening the damage that may lead to split ends and hair breakage. It also protects from damage caused by environmental factors (UV, pollution etc), chemical procedures (coloring, perms) and mechanical fatigue (hair drying, aggressive brushing).

Oligosaccharide – Balance
Offers a bio selective action on scalp micro organisms. It also helps balance the scalp ecosystem.

Arginine – Moisture
One of the main components of hair keratin, hence easily absorbed. Arginine shows exceptional hydrating properties: it nourishes, hydrates and softens hair, while helping reduce the occurrence of hair breakage and increasing the sense of conditioning after washing.

 

Meet the new APIVITA SILICONE FREE HAIR MASKS

APIVITA has created three SILICONE FREE HAIR MASKS, the Hydrating & Nourishing Hair Mask, the Color Shine & Moisturizing Hair Mask, and the Shine & Revitalizing Hair Mask, in a brand new packaging!

 

HYDRATING & NOURISHING HAIR MASK FOR DRY-DEHYDRATED HAIR with Almond & Honey
96% NATURAL INGREDIENTS

The Hydrating & Nourishing Hair Mask is targeted towards those seeking an intense treatment to nourish and repair their dry-damaged hair. Hair is left deeply nourished, repaired, its natural shine and unique softness absolutely restored.

- Deeply nourishes and restores dry-damaged hair thanks to the high levels of natural oils (Shea Butter*, Wheat Germ Oil, Almond Oil*, Olive Oil*, Plukenetia Volubilis Seed Oil)
- Enriches hair with key structural components & enhances hair vitality thanks to the 5-fold vitamin complex (phytantriol, biotin, niacinamide, d-panthenol, Vitamin E)
- Preserves hair’s natural moisture
thanks to the Greek Thyme Honey
- Protects hair against external damage, breakage & split ends thanks to the Bio Cotton Protection System
- Promotes the mood thanks to the Lavender* and Bergamot* essential oils.

 

COLOR SHINE & MOISTURIZING HAIR MASK FOR COLORED HAIR with Sunflower & Honey
97% NATURAL INGREDIENTS

The Color Shine & Moisturizing Hair Mask is targeted towards those seeking to maintain a long-lasting, beautiful salon appearance and to preserve the shine of their colored hair. Hair is left moisturized and repaired; color is shiny and longer lasting.

- Protects, preserves and prolongs hair color shine & vibrancy thanks to the Sunflower Extract, rich in antioxidant Polyphenol and Vitamin E
- Offers enhanced hydration & nutrition thanks to rich natural oils (Olive oil*, Shea butter*, Plukenetia Volubilis Seed Oil), Greek  Thyme Honey and Aloe Vera
- Repairs damages & protects from external aggressions, styling, breakage & split ends thanks to the Bio Cotton Protection System
- Promotes the mood thanks to the Lavender* and Jasmine essential oils

 

SHINE & REVITALIZING HAIR MASK FOR ALL HAIR TYPES with Citrus & Honey
97% NATURAL INGREDIENTS

The Shine & Revitalizing Hair Mask is targeted towards those seeking to preserve their natural hair shine and softness. Hair is left exquisitely soft and shiny.

- Moisturizes & softens hair
- Enhances the natural shine & vitality of all hair types
thanks to the Citrus, Propolis, Sideritis, and Nettle extracts, as well as the 5-fold vitamin complex (phytantriol, biotin, niacinamide, d-panthenol, Vitamin E)
- Nourishes & strengthens hair
thanks to rich natural oils (Olive Oil*, Plukenetia Volubilis Seed Oil) and Aloe Vera
- Protects from environmental damages, styling, breakage & split ends thanks to the Bio Cotton Protection System
- Promotes the mood thanks to the Lemon, Orange and Grapefruit* essential oils.

*From organic cultivation

 

The complete HAIR MASKS range is produced in the APIVTIA Bioclimatic Facilities, in Attica, Greece. It is available in pharmacies, in selected outlets and stores in Greece and in 14 Markets internationally.