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Beauty masks are one of the most important elements in the history of APIVITA because they are closely connected with its innovation and success. APIVITA is the first natural cosmetics company that brought face masks into the pharmacy. Inspired by the Mediterranean nutrition rich in fruits, cereals, honey and vegetables, APIVITA created a complete range of innovative masks & scrubs EXPRESS BEAUTY; a concept that has been globally successful from the very beginning in all sales channels. They are monodose face masks, with innovative packaging that allows their easy transport, quick application and even easier interchange depending on the needs of our skin.

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Posted in New Products Press Releases By Marina Vasilara

radiance - revitalization - hydration

APIVITA, the first natural cosmetic company that brought face masks into the pharmacy, welcomes autumn with a new member of the express gold range, the brightening face scrub with bilberry. Bilberry, a small nutritional treasure with sweet and sour taste, spicy aroma and a unique blue-purple color, is rich in fibers, vitamins A, C, E, beta-carotene and trace elements. Known for its strong antioxidant properties, is considered a superfruit with powerful anti-aging properties. The fruit acids derived from bilberry, gently exfoliate the skin and increase cell renewal, leaving it smooth and bright.

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Posted in New Products By Marina Vasilara

AQUA VITA New Eye Cream

10/29/2014 2:01 PM

aqua vita eye cream

intensive moisturizing, revitalizing, protects from premature aging & helps reduce the appearance of dark circles and puffy eyes

APIVITA presents the new Eye Cream AQUA VITA, the product that completes the AQUA VITArange! As we all know, the role of water to the skin is catalytic. It preserves the health of the cells, reassures the functioning of the skin and increases firmness and youthfulness, thus protects against premature aging.

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Posted in News New Products By Marina Vasilara

5 steps to beauty

At APIVITA we approach health and beauty in a natural, effective and holistic way.

The father of modern medicine, Hippocrates stated that harmony between body, mind & spirit is an essential prerequisite for health & beauty. Inspired by Hippocrates’ holistic philosophy, we create unique skincare products using a combination of natural active ingredients and extracts, as well as certified organic essential oils, which not only help invigorate the skin but also uplift the spirit and relieve stress.

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Posted in News By Marina Vasilara

for a smooth & beautiful
transition to autumn

Autumn is a time of transition, and the best time to correct any summer damage and prepare your skin for winter. Sun, salt and chlorine may have taken a toll on your skin throughout the summer, so fall is a time to exfoliate and moisturize. It’s time to regenerate your skin with our holistic skincare tips!


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Posted in News By Marina Vasilara